Predictable Cash Flow & Profitability starts with better Financial Leadership.
Unlock executive-level financial leadership with full-service accounting to drive financial clarity, smarter decision-making, improved cash flow and profitable growth.

Why Choose W.A. Anderson CPA?
Dedicated, Knowledgeable Expertise
All engagements are led by Firm CFO, Winsome Anderson, CPA, who has more than two decades of experience as a strategic financial executive for small and mid-size organizations.
No Locked-In Long-Term Contracts
We work on fixed monthly retainers. You stay because of the value we add, not a binding multi-year contract.
Predictable Fixed Pricing
Know exactly what you pay each month with clear, transparent tiers based on your operational complexity.
Clean Hand-off Guarantee
If your company grows to the point of needing a full-time, in-house CFO, we will help recruit, hire, and onboard your permanent executive.
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Where service excellence meets enterprise value creation
Trained at PwC · 20+ years of finance leadership · CPA licensed in Florida & California
Years of finance leadership
State CPA licenses
Verticals served, from service businesses to nonprofits
Owner-led engagements, no junior handoffs
The problem
Your budget is already out of date.
A static annual budget is a board target. It is not a way to run the month. We build the books, the forecast, and the triggers so leadership sees what changed, and what to do next.

Services
Three levels. One standard of care.

Who it's for
Built for operators who have outgrown the shoebox.
In their words
Select testimonials.
Winsome was part of the team at AutoNation that instituted SOX Compliance. She worked diligently under a demanding timetable and stressful environment. She was a tremendous asset to the project and company. I would recommend Winsome for any accounting and control related project.
Alex McAllister
Former CFO of AutoNation
FAQ
Frequently Asked Questions
What does a fractional CFO actually do?
A fractional CFO gives you senior financial leadership without the full-time cost: cash flow forecasting, KPI reporting, budgeting, lender and investor communication, and the judgment that comes from decades of experience. You get the strategic layer above your books, for a set number of hours each month.
How much does a fractional CFO cost?
Our tiers start at $2,500 per month for Essential Finance and go up to $9,500 for Enterprise Advisory. Final pricing depends on revenue volume, transaction volume, number of accounts, and headcount. Most engagements land between $2,500 and $6,000 per month.
When is the right time to hire a fractional CFO?
The usual triggers: revenue passing one to two million dollars, growth that outpaces your bookkeeping, cash flow surprises, new lender or investor reporting, or a leadership team making decisions without numbers they trust. If decisions are waiting on the numbers, you are already late.
What is the difference between a bookkeeper, a controller, and a CFO?
A bookkeeper records what happened. A controller reviews and closes the books so they stay accurate and audit-ready. A CFO looks forward: forecasting, strategy, and decision support. Growing businesses need all three layers, which is exactly how our tiers are built.
Do I need a fractional CFO if I already have a bookkeeper?
Usually, yes. A bookkeeper keeps the history right; a fractional CFO tells you what to do next. If your books are clean but you still cannot answer where cash will be in ninety days, the missing layer is strategy, not more bookkeeping.
Are there long-term contracts?
No. All engagements operate on a simple month-to-month retainer with a 30-day notice period. We believe in earning your business every single month.
How do you determine where my business falls in pricing?
Our base tiers cover standard operational complexity. Final monthly pricing is adjusted based on monthly revenue volume, number of bank/merchant accounts, employee count, and transaction volume.
Can I upgrade my plan as my company grows?
Absolutely. You can adjust your service tier at the start of any billing cycle as your operational needs evolve.
Ready for Clear Financial Direction?
Schedule a 20-minute discovery call to evaluate your current setup and determine the right level of financial leadership for your growth goals.
Schedule a 20-minute discovery call
Insights

Thank you
The work ends with a clean handoff.
Books you can hand to a bank, a board, or a buyer. A forecast a leadership team can actually use. And an owner who picks up the phone when you call.
Close
Bring the numbers forward.
A short discovery call with the owner. No pitch deck. We will tell you if we are the right firm.
A short form follows on the contact page. No pitch deck.




