Services
Three levels. One standard of care.
From accurate books to the seat next to the owner. Scoped to the stage you are in, not a bundle you do not need. Engagements are led by Winsome. This is not a tax practice. Your tax preparer files the returns. We make the underlying accounting ready for them, for a board, and for a lender.
Tier 1
Essential Finance
The foundation for clean books, compliance, and core financial oversight.
Starting investment $2,500/month.
Designed for founder-led companies looking to transition away from reactive bookkeeping and gain clear, accurate visibility into historical financial performance.
- Core Bookkeeping & Reconciliations (monthly reconciliation of bank accounts, credit cards, and merchant processors)
- Month-End Financial Package (fully reconciled Income Statement, Balance Sheet, and Cash Flow Statement by the 10th business day)
- 13-Week Cash Flow Forecast (short-term cash runway and upcoming obligations)
- Quarterly CFO Advisory Call (60-minute strategy call with firm CFO reviewing quarterly performance)
Tier 2
Strategic CFO
Proactive guidance, custom KPIs, and strategic cash flow management to unlock growth.
Starting investment $5,500/month.
Built for companies actively scaling operations, expanding team headcount, or managing complex unit economics that require forward-looking strategy.
Everything in Essential Finance, plus:
- Accelerated Day-8 Month-End Close
- Bi-Weekly CFO Strategy Sessions (two 60-minute sessions/month covering margin expansion, pricing strategy, and hiring models)
- Custom KPI Dashboard (real-time visibility into unit economics, CAC, LTV, and operating margins)
- Multi-Scenario Financial Modeling (product launches, headcount planning, revenue projections)
- Spend Management & AP/AR Oversight (approval workflows, vendor management, collection strategies)
Tier 3
Enterprise Advisory
Executive-level financial leadership for complex organizations at major inflection points, such as fundraising, preparing for a sale/exit or mergers and acquisitions.
Starting investment $9,500/month.
Full-spectrum financial department leadership for businesses preparing for major growth milestones, institutional capital raises, acquisitions, or exits.
Everything in Strategic CFO, plus:
- Priority Day-5 Month-End Close
- Weekly Executive Strategy Calls (direct participation in leadership team meetings and financial decision-making)
- Board & Investor Relations (board decks, investor reporting packages, direct participation in board meetings)
- Capital Raise & M&A Readiness (debt/equity fundraising support, deal structuring, due diligence data room assembly, exit planning)
- Advanced Treasury Strategy (treasury management, FX/multi-entity consolidation)
How we work
We follow a systematic 4-step approach in providing services to our clients:
Phase 1 · Weeks 1–2
Discovery & Financial Health Audit
We start by opening the hood of your financial engine to diagnose bottlenecks, clean up past inaccuracies, and establish a clean baseline.
- Full File Review (audit of historical general ledger, chart of accounts, past tax filings)
- Tech Stack Assessment (accounting software, billing tools, payment processors — identify manual workarounds)
- Immediate Risk Triage (cash flow leaks, compliance gaps, pressing AP/AR issues)
Phase 2 · Weeks 3–4
Process & Tech System Optimization
We modernize your accounting stack and build automated workflows so financial data flows seamlessly.
- Software Integration (QuickBooks/Xero, Ramp, Gusto, Bill.com for automated record-keeping)
- Custom Reporting Framework (KPIs, cash forecast models, tailored monthly financial packages)
- Team Protocols (secure access, approval limits, dedicated communication channels)
Phase 3 · Monthly
Execution & Recurring Rhythm
We run your back-office finance function with precision, ensuring you always know where your business stands.
- Day-to-Day Operations (core bookkeeping, AP, AR, payroll processing)
- Day-10 Close (fully reconciled, investor-grade financial statements by the 10th business day)
- Monthly CFO Briefing (60-minute strategy call reviewing performance, budget vs. actuals, cash forecast adjustments)
Phase 4 · Quarterly & Annual
Strategic Advisory & Scaling
Beyond the numbers, we provide executive-level guidance to support major corporate milestones.
- Scenario Modeling & Forecasting (multi-year modeling for product launches, hiring plans, market expansions)
- Capital & Fundraising Support (board deck preparation, debt financing guidance, investor pitch support)
- Unit Economics Analysis (profitability optimization per product, client, or channel)
One-time engagements
Project work, scoped to the job.
AHCA Compliance
Home health agency Form 3100-0009 licensing support. Investment starts at $4,200.
External Audit Readiness
Priced by engagement size and scope.
Business Process Optimization
SOP e-libraries. Priced by engagement size and scope.
Tell us the deadline and the scope. We will quote the engagement in writing before any work begins.
Service Tiers Overview
| Service | Essential Finance | Strategic CFO | Enterprise Advisory |
|---|---|---|---|
| Best For | Early-stage companies needing clean books and core compliance | Growing companies scaling operations ($1M-$10M ARR) | Established businesses ($10M+ ARR) preparing for scale/exit |
| Bookkeeping & Monthly Close | Included (Day 10 Close) | Included (Day 8 Close) | Included (Day 5 Close) |
| Financial Statements | Monthly | Monthly | Monthly & Weekly Dashboard |
| Cash Flow Forecasting | 13-Week Rolling | 13-Week + Multi-Scenario | Advanced Rolling & Capital Planning |
| CFO Strategy Sessions | 1x Quarterly | 2x Monthly | Weekly Strategy + Board Support |
| KPI Tracking & Dashboards | Standard | Custom Dashboard | Executive & Departmental KPIs |
| Budget vs. Actuals | Annual Review | Monthly Variance Analysis | Continuous Rolling Forecasts |
| Capital & M&A Support | - | Advisory | Advisory & Execution |
| Starting Investment | $2,500/month | $5,500/month | $9,500/month |
Need a return filed? That is a different firm. Need the numbers behind the return to be right? Start here.
FAQ
Frequently Asked Questions
What does a fractional CFO actually do?
A fractional CFO gives you senior financial leadership without the full-time cost: cash flow forecasting, KPI reporting, budgeting, lender and investor communication, and the judgment that comes from decades of experience. You get the strategic layer above your books, for a set number of hours each month.
How much does a fractional CFO cost?
Our tiers start at $2,500 per month for Essential Finance and go up to $9,500 for Enterprise Advisory. Final pricing depends on revenue volume, transaction volume, number of accounts, and headcount. Most engagements land between $2,500 and $6,000 per month.
When is the right time to hire a fractional CFO?
The usual triggers: revenue passing one to two million dollars, growth that outpaces your bookkeeping, cash flow surprises, new lender or investor reporting, or a leadership team making decisions without numbers they trust. If decisions are waiting on the numbers, you are already late.
What is the difference between a bookkeeper, a controller, and a CFO?
A bookkeeper records what happened. A controller reviews and closes the books so they stay accurate and audit-ready. A CFO looks forward: forecasting, strategy, and decision support. Growing businesses need all three layers, which is exactly how our tiers are built.
Do I need a fractional CFO if I already have a bookkeeper?
Usually, yes. A bookkeeper keeps the history right; a fractional CFO tells you what to do next. If your books are clean but you still cannot answer where cash will be in ninety days, the missing layer is strategy, not more bookkeeping.
Are there long-term contracts?
No. All engagements operate on a simple month-to-month retainer with a 30-day notice period. We believe in earning your business every single month.
How do you determine where my business falls in pricing?
Our base tiers cover standard operational complexity. Final monthly pricing is adjusted based on monthly revenue volume, number of bank/merchant accounts, employee count, and transaction volume.
Can I upgrade my plan as my company grows?
Absolutely. You can adjust your service tier at the start of any billing cycle as your operational needs evolve.
Ready for Clear Financial Direction?
Schedule a 20-minute discovery call to evaluate your current setup and determine the right level of financial leadership for your growth goals.
Schedule a 20-minute discovery callNext
The tier that fits, or none of them.
Tell us where the numbers are stuck. We will say which tier fits, or whether none of them does. If none fits cleanly, we shape a customized engagement around your scope, stage, and deadlines.